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Monthly Archives: March 2011

Doctors Leaning Towards Assisted e-Detailing with Smartphones/ Tablets


Drawing on responses from 5,490 doctors, the 2011 Digital MD Marketing research shows that:

Edetailing_vs_sales_rep

67% of PCPs and 61% of specialists now have a smartphone (64% of doctors overall)

27% of PCPs and specialists alike have tablet computers (such as iPads) – about 5 times the level in the general population

Reference applications, such as Epocrates and WebMD, are the most popular mobile medical “apps” – while apps from pharmaceutical manufacturers receive minimal use.

79% of PCPs and 74% of specialists prefer in-person dialogue with reps; physicians ages 55 and over skewed higher on this answer by 12 percentage points, compared to those under 40

The new Digital MD Marketing research also shows that 61% of PCPs and 50% of specialists still maintain an open-door policy when it comes to sales rep visits – as compared to those doctors who insist that sales reps make appointments or who do not see reps at all.

hat-tip John Mack

Also, latest tweets from Jonathan richman , of Dode of Digital fame , show that he has some different views on this

 

 
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Posted by on March 31, 2011 in Uncategorized

 

The Scale of the Universe


From Nano Particles to the Universe, comparing the scale of all things:

http://uploads.ungrounded.net/525000/525347_scale_of_universe_ng.swf

 

 
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Posted by on March 30, 2011 in medical

 

How Social media sites help patients make healthcare decisions | Study


image via pharmamkting.blogspot.com

This came out from National Research Corp.’s Ticker survey, which bills itself as the largest, most up-to-date poll on consumer healthcare opinions and behaviors. The survey corroborates other surveys ( Pew Internet) which similarly find how internet sources like social media influence patient behaviour, especially in chronic diseases.

The survey found that 94 percent of respondents have used Facebook to gather information on their healthcare, 32 percent used YouTube, 18 percent used Twitter and MySpace and 2 percent used FourSquare, a location-based website.

Key findings of the NRC survey:

  • When asked about social media’s influence, one in four respondents said it was “very likely” or “likely” to impact their future healthcare decisions.
  • When asked for their level of trust in social media, 32 percent said “very high” or “high,” and only 7.5 percent said “very low.”
  • Respondents still backed hospital websites are the premiere source of online healthcare information with one in two preferring heath provider websites to any source. Fourteen percent preferred an integrated approach of hospital websites and social media combined. Three percent preferred only social media.

So why are doctors still shying away from leading this healthcare revolution?

 
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Posted by on March 29, 2011 in Uncategorized

 

The 10 Most Innovative Companies in Health Care : Links


Heres a list of 10 most innovative companies in healthcare, working to provide simple but very effective technology solutions in healthcare.

1 / Epocrates >>

For creating software that gives doctors and nurses instant information on drug-to-drug interactions, treatment recommendations, and more on their mobile devices or laptops.

2 / SynCardia Systems >>

For giving mobility to artificial-heart recipients. Syncardia makes the world’s only FDA-approved completely artificial heart. During a ten-year study for the FDA, 79 percent of patients successfully lived on the man-made heart until receiving a human heart transplant.

3 / Voxiva >>

For developing mobile apps that coach users through everything from smoking cessation to diabetes management. The company recently worked with the U.S. government to launch Text4Baby, a mobile education program for pregnant women, and its work in poor countries like Rwanda has been a lifeline.

4 / Cleveland Clinic

For rethinking the entire hospital experience, from the buildings to the hospital gown, with an eye to delivering a better patient experience. Ombudsman complaints dropped over 40% last year (versus 2009), patient satisfaction scores have gone up, and medical outcomes have been better across the board.

5 / SafePoint

For providing a solution for one of the most intractable global health care issues: reused syringes, which render most injections in India, Pakistan, and Africa–and a growing number in the U.S.–unsafe and sometimes fatal. Inventor Marc Koska’s low-cost syringe can’t be reused–one use, it locks in place. Now, after eight years in the marketplace, Koska has licensing agreements with 14 countries and SafePoint’s global awareness campaigns have reached over 500 million people.

6 / Envoy Medical

For creating the first FDA-approved surgically implanted hearing system to address hearing loss caused by aging, noise and viral infections. Placed under the skin behind the ear, the Envoy device comprises a sound processor, sensor, and driver that convert vibrations in the ear into electrical signals that are processed so they’re perceived as sound.

7 / GE

For promising to revolutionize diagnosis with the Vscan, a mobile, pocket-size ultrasound machine the size of an iPod, connected to short wand. It works just like the bulky conventional ultrasound machine, providing an instant visual image (in color or black and white) inside the body, beyond a patient’s vital signs.

8 / PharmaSecure

For coming up with cost-effective protection against counterfeit drugs, which are especially prevalent in developing nations. Each individual drug package is stamped with a unique code and phone number. Consumers submit the code via text message, and PharmaSecure confirms the drug’s authenticity. The service launched last year and is currently being used in India, where the government has moved to mandate the technology.

9 / Neurovigil

For building a database of brainwave activity to help researchers recognize disease patterns in people affected by neural or nervous system maladies. The company’s iBrain headband, worn at night, uses wireless electrodes to capture brainwaves. NeuroVigil’s software interprets the data to produce a map of activity during sleep that’s richer than anything previously available.

10 / Second Sight Medical Products

For its ground-breaking retinal-implant technology, which recently hit the European market. FDA approval is pending.

 

 
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Posted by on March 27, 2011 in Uncategorized

 

Using EMRs to improve Efficiency : Video


Using Electronic Medical records in managing medical practices provides a number of benefits, especially in smaller practices where it is much easier to introduce. A few of these benefits include efficient and portable patient care management, lesser errors and improved patient safety.

See how one private practice made the change to electronic medical records and hear how the new technology has changed the office’s workflow and staffing levels.

 

Automatic Analysis of Medical Images from Microsoft Research


Analysis of medical images is a very useful tool in modern medicine. With advent of Artificial Intelligence and Evidence Based Medicine, automatic analysis of medical images promises significant advantages in reducing diagnostic errors and increasing speed of diagnosis.

The ‘Inner eye Project‘ by Microsoft Research is an extraordinary project which aims to extract semantic information from images. This demo shows how automatic anatomic recognition algorithms can be used in Radiology to decrease the information overload for physicians and specialists.

Furthur, it can be used for image analysis and comparison with large medical images database.

Microsoft Research is now working on extending the algorithms to allow it to pinpoint exact diseases and pathologies within the organs.This technology has potential for use in automatic diagnosis, personalized medicine and computer-assisted surgical intervention, to name a few.
Now lets just wait for something similar in Histopathology.

 
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Posted by on March 16, 2011 in CDSS, Imaging

 

Another iPad EHR / Platform : Dr Chrono


Your iPad updates all medical records in real-time and allows you to take control of it in the palm of your hard. With constant improvements and regularly feature additions, Drchrono will fill your every EHR need.

View X-Rays, EKGs, Lab Results on iPad. from drchrono on Vimeo.

Drchrono streamlines everything from your daily patient appointments to medical billing and e-prescriptions. Modernize your EHR and bring an iPad into the exam room.

 
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Posted by on March 7, 2011 in Uncategorized